This project explores a collaborative package design between Burberry and KUURTH, merging Burberry’s classic British heritage and refined elegance with KUURTH’s niche, experimental, and unconventional aesthetics. The mockups are inspired by Burberry’s established design system and visual identity, while the logo treatment and experimental packaging structures draw inspiration from KUURTH’s bold and unconventional approach. By combining both brands’ design principles, the project reimagines packaging as a collectible fashion object rather than a purely functional item. The color palette and overall visual language highlight the contrast between tradition and innovation, allowing both brands to maintain their distinct identities while creating a cohesive collaborative design.”